Marketing Strategy - ProCore Property Solutions

It is in the best interest of the property owner and ProCore Property Solutions to rent a property as soon as possible. Rentals are price sensitive. If a property has not rented in a reasonable time period, usually within two to four weeks, it is most commonly because the rent is higher than current market conditions warrant.

We work with each property owner to develop a marketing strategy that will ensure the property is rented in a reasonable time frame while working to keep advertising costs to a minimum. We do this by agreeing on an initial marketing price and a plan to reduce this price over time if not rented.

We also work on an advertising strategy. We recommend using one or more of the following advertisement options:

RentClicks.com Internet advertising $139 per month for premium ad space
Idaho Statesman Classified: Approx $75 per 3 day weekend (Fri, Sat, Sun)
Idaho Press Tribune (Canyon County): Approx $120 per month
Craigslist.com (Complementary Service)

We also offer the option of posting a "For Rent" sign in the yard at no additional cost. (Owner preference and dependant on CC&R's)

Move-In Specials are also documented in the marketing strategy, such as offering a rebate or getting a percentage of rent deducted from a monthly payment, etc.